A friend from my agency was moving and needed to sell his old bed, but the listing was not getting much attention. I made a quick promotional video to help, posted it casually on Twitter, and it unexpectedly reached a much larger audience.

Cama Irada visual 1.

A small personal experiment in turning an ordinary classified ad into a more memorable piece of motion design.

Cama Irada visual 2.
Cama Irada visual 3.
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Cama Irada visual 10.

Credits

Designer Lucas Ramos