Netflix | TudumChallenge
- Project
- Campaign
- Client
- Netflix
- Year
- Needs Review
Netflix Brasil needed to create a powerful and engaging story to launch its profile on TikTok - the third global handle on the platform. To do so, we've transformed the "TUDUM" sound - which opens every single streaming production - in a song for trending dancing challenges in TikTok. And so the #TUDUMchallenge was born: Netflix's first dance challenge globally.
Netflix Brasil needed to create a powerful and engaging story to launch its profile on TikTok - the third global handle on the platform. To do so, we've transformed the "TUDUM" sound - which opens every single streaming production - in a song for trending dancing challenges in TikTok. And so the #TUDUMchallenge was born: Netflix's first dance challenge globally.
Credits
Project
Client · Netflix
Year · Needs Review
Source · https://luvas.cargo.site/Netflix-TudumChallenge
Credits
Imported from old Cargo page
Role · Creative Art Director / Motion Designer
Credit · Creative Art Director & Motion Designer
Founder and Head of Creative Data · Felipe Simi
Creative Data Executive Director · Rafael Caldeira
Creative Data Leader · Juliana Jabra
Creative Data · Caio Milanesi
Art Director · Lucas Ramos
Copywriter · Leonardo Polo
PR Director · Ana Caroline Chaves